Designers' Ecosystem for Design Education

Year
2024-25
a campaign asking what kind of designer the world actually needs, and who gets to decide.
© Designers' Ecosystem for Design Education



The Design Village was founded on a belief that design education should be built differently, not around legacy models or rigid disciplines, but around curiosity, real-world challenges, and the idea that a designer's job is to shape the world responsibly. Designers' Ecosystem for Design Education was the admissions campaign for the academic year 2024-25, tasked with communicating exactly that. the work had to speak to prospective students who were choosing not just a course, but a way of thinking about design and their place in the world. the campaign worked across digital and physical touchpoints, translating TDV's philosophy into something a seventeen year old could feel, not just read.
Ode to Kalakaar